Articles about logo design

5 tips on how to write a logo brief

5 tips on how to write a logo brief

Designing a logo is no easy task. Your logo is a visual representation of your company. Much like getting you logo designed by a professional, you will need to take into account a few key aspects before you get started. In a way you will have to brief yourself on how to go about it. Here is five key things that you will need to keep in mind before you start designing you logo. Start designing your logo now   Your Target Market   You need to know who your target demographics are...

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Attracting clients with a branded presentation

Attracting clients with a branded presentation

Presenting your business to the investors is a crucial part of the fundraising process. Investors make a decision based on the content and information you present and how you present it. The content - both the material and the visual presentation - must be effectively delivered, concise and compelling. Today, you’ll learn the rules of the thumb of powering a cutting-edge PowerPoint presentation to win over your investors’ hearts during your very first meeting with them.   &nbs...

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5 Steps to Creating the Perfect Logo

5 Steps to Creating the Perfect Logo

Everyone needs a visual representation of their brand or business, regardless of how big or small the realm of your influence extends. That is why logos are such a big deal—they become the symbol by which others imagine your startup or business. Not only is the logo one of the most important graphic design projects your business will ever face, it’s also one of the first tests of your creativity. In order to make the process go more smoothly, here are 5 steps to creating the perfect ...

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Why you need a black and white logo

Why you need a black and white logo

So why do you need a black and white version of your logo, Other than just completing your existing logo package, black and white versions of your logo are actually quite useful and used today in many different ways. Black and white logos were once very popular with printed products. They were used to save ink money by printing black and white products instead of color. Nowadays, color printing costs have considerably gone down and more and more people are communicating in other ways like social...

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Inspiring logo designs in 2018

Inspiring logo designs in 2018

Every once and a while there’s a logo that stands out and makes you go wow. In this article, we’ve decided to show you a few of those logos that really stand out. We will show you why and how these logos are very original and what makes a logo design special. Inspirational logos like these are great for getting ideas of your own. You will see that there is a few recurring tricks that are used to make the logo that much more original and stylish. Let’s get straight to it! Star...

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